Building a six-figure business is every entrepreneur’s dream. You want to expand your customer base, increase sales, and see your company thrive. Maybe you have been thinking of ways to achieve this goal but aren’t sure if it’s possible since you are starting.
I want you to know that it is.
You can build a six-figure business and reach your goals. The best part is that it’s not as complicated as you think. Use this guide and apply what you learn. That is all you need to do to succeed.
Build an engaged audience
The two things you need to build a six-figure business are a great product and customers. However, you don’t get customers by simply advertising your offers into thin air. You need to get your product in front of people who are likely to buy it.
The best way to achieve that is to define your ideal customer and build an engaged audience. Focus on building meaningful relationships first. Before promoting your offer.
Use the following methods to build your audience:
• Social media marketing
• Email marketing
• Video Marketing
Use all these strategies and see which one gives you the best results. Start with email marketing because it is the most effective way to reach qualified leads and ensure conversions.
Work with the best email provider to build your mailing list, create an attractive lead magnet, set up a lead page, and collect emails.
You can work with AWeber, Constant Contact, or GetResponse.
The main goal, at this point, is to get email subscribers and grow your list.
Interact with prospects
Once you start getting subscribers, make sure you don’t lose them. Interact with prospects to keep them interested in your content. Respond to their questions and comments. React to every comment you get on your blog and social media pages. When someone mentions you on Twitter, for example, appreciate it. You can respond to them or like their post.
People buy from companies they know and trust. So, establish industry authority to build trust.
Create a content strategy that helps you to capture attention and retain your audience. Add value to prospects’ lives and use freemiums. Such as eBooks, checklists, templates, planners, worksheets, webinars, tools, email courses, articles, resource guides, and case studies.
Share free quality content that helps your subscribers mitigate challenges and reach their goals. Identify your audience’s needs and share content that’s relevant to them. That is the only way to capture attention and get users to interact with your emails.
Tell personal stories to make it easy for prospects to relate with you and become interested in your brand.
Talk about your victories and the challenges you faced when building your business. This is the best way to connect with your audience and motivate them to work toward achieving their goals.
Offer a solution
Identify a common problem and provide a solution. Know what goal your audience is trying to achieve or what common problem they share. Create an offer that enables them to reach the set goal or solve the identified problem. That is how successful companies succeed. If prospects know you have the right solution to their needs, they will buy from you.
However, you need to convince them that your product is different from the competitor’s. Add customer testimonials and ratings to achieve this. Show that others have benefited from your offer and influence buying decisions.
Add client reviews on your landing page, social media pages, and promotional emails.
Send relevant offers
Promote relevant offers to get conversions.
Write new content to improve your email open rate and get users excited about the information you share.
Build a high-converting sales funnel
Now that you have built a responsive mailing list, established meaningful relationships with prospects, build industry authority, and identified relevant products to promote, build your sales funnel.
Build a high-converting sales funnel that includes offers at different stages. Create different packages and give your customers various pricing options. Pay more attention to your premium offers because that is where most of your money comes from.
You will reach your six-figure income goal if you do this right.
If you create a four-week online course and sell it for $400, for example, target 25 students per class every month and make $120,000 yearly.
If you sell an info product, such as a membership site, charge members $60 monthly to access your content. Target 150 loyal members and make $108,000 yearly.
If you have lots of valuable content, offer resell rights. Sell PLR licenses for $500 and target 17 buyers monthly to make $102,000 yearly.
Remember, these are your premium offers! You also have other product packages that will bring in sales.
The only thing you need to do is create premium offers that are worth the price. If customers see value in it, they will recommend your product to their friends and bring in more sales.
Promote your premium offer to increase your conversion rates.
You now know the simple and effective ways to start a six-figure business. Get started today and start seeing results.